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The Pool Service Operating System

Run your pool company
without the busywork

Routes, readings, reports and customer comms in one place — with pool-specific AI that calculates dosing, writes service reports, and flags issues before customers complain.

Free to get started
3 apps iOS · Android · Web
Built-in AI, not a plugin
Combined hero visual Provide ONE framed PNG: web + tablet + phone, all showing the Home screen.
Clorly on web, tablet and phone — all showing the home dashboard
No per-technician fees iOS, Android & web Free plan, no credit card Available in 8 languages
Why Clorly

Why Teams Choose Clorly

Built for pool professionals who want operations clarity, not software complexity

Clean pool water

Pool-Specific AI, Built In

Our AI Chemical Advisor is native to Clorly — built into the daily service workflow, not a bolt-on calculator. Log readings, get explained dosing recommendations, and your technician confirms before applying.

Blue pool tiles

Works With Your Billing Tools

Clorly handles your operations and collects no payments, so billing stays yours. Keep using QuickBooks, Wave or any tool you already trust for invoicing.

Pool steps and water

Unlimited Team, Flat Price

Add every technician at no extra cost. Many competitors charge per technician or per user; with Clorly your whole team is always included.

See it in action

One workspace for the whole operation

From the Monday route plan to the photo report that lands in your customer's inbox — it all lives in Clorly.

Plan the week in minutes, not hours

Drag recurring jobs onto the calendar, assign technicians, and let one-click route optimization order every stop. Changes sync to your team's phones instantly.

  • Drag-and-drop recurring schedules
  • One-click route optimization
  • Live dashboard of every tech's progress
Clorly weekly scheduling calendar on iPad
Clorly weekly scheduling calendar on iPad

Customers see the value you deliver

Every visit can send a branded service email with readings, dosages and GPS-stamped before/after photos. Clients follow their pool's history in a no-login portal.

  • Branded service reports, sent automatically
  • Before/after photo proof on every visit
  • Self-serve customer portal
Clorly service report with photo proof on iPad
Clorly service report with photo proof on iPad

Keep the day moving, even without signal

In the phone app, the technician's day keeps working with no signal — the route, customer and pool info, readings, checklists, notes and photos — and syncs by itself when the connection returns. The web console stays online for the office.

  • Today's and tomorrow's route saved on the phone
  • One-tap on-my-way notice to the customer
  • Start and end day clock the shift
Clorly daily route on iPhone
Clorly daily route on iPhone
Features

Everything You Need

Powerful tools built specifically for pool service businesses

AI Features

AI Chemical Advisor

AI analyzes readings and suggests exact dosing amounts. Save chemicals, avoid over-treatment.

Clorly AI Assistant

Ask about your own customers, routes, readings and stock. It answers from your data and proposes changes — you approve each one before anything changes.

Voice & Test-Strip Readings

Say your readings out loud or photograph a test strip and the form fills itself in. Check every value against the real result before you save. Needs a connection.

AI Service Reports

Completed services auto-generate a 2-3 sentence professional summary for your customer email.

AI Weekly Recap

A weekly recap in your inbox: what went well, what slipped, and one improvement to try.

Predictive Maintenance

AI flags aging equipment, chemistry drift and anomalies before they become service calls.

Smart Alerts & Automations

Trigger → condition → action workflows that fire alerts, send emails and assign jobs automatically.

Daily Operations

Smart Scheduling

Drag-and-drop weekly calendar with recurring jobs and technician assignment.

Route Optimization

One-click optimization. Lock the stops that can't move, set where the day starts and ends, and see an arrival window for every stop.

Move the Whole Day

Rain day? Shift every visit of a day to another date in one step and email the customers it affects.

Offline Field Day

In the phone app, the technician's day keeps working without signal — today's and tomorrow's route, customer and pool info, status changes, readings, checklist, notes, parts, photos and issues. It syncs by itself when the connection returns; photos upload while the app is open. AI, maps and owner changes need a connection, and the web app is online-only.

On-My-Way Notices

One tap emails the customer that you're coming, with a link to follow the visit. Prefer a text? A ready-made SMS or WhatsApp message opens in your own phone and you press send — Clorly sends no SMS itself.

Shifts & Timesheets

Start day and End day clock the shift. See worked, on-site and drive time per technician, let the owner correct entries with an audit trail, and export a CSV.

Live Route Dashboard

Watch every tech's progress in real time — completed stops, check-in times, total minutes.

Map View

All your pools on one interactive map with customer pins and tech routes.

Service History

Every visit, every reading, every photo — searchable and exportable forever.

Unlimited Technicians

Add your whole team. No per-user fees, ever. Pay for pools, not people.

Customers & Pools

Customer Management

Profiles with preferred contact, emergency contact, do-not-email opt-out and tags.

Pool Profiles

Volume, surface, equipment, gate code, pet info — everything techs need on site.

Multiple Bodies of Water

Manage pools, spas, hot tubs, fountains and ponds — each with its own settings.

Quotes & E-Signature

Send a quote by email or link. The customer reviews, accepts and e-signs on their own device — no login, and no signature on your phone. Accepted quotes turn into jobs.

Customer Portal & Messages

A private link, no password. Customers see upcoming visits, history, photos and chemistry trends, send service requests with photos and message you — your reply reaches them by email.

Chemical Tracking

Custom readings & dosages with ideal ranges, slider input and cost/price tracking.

Photo Reports

Time- and GPS-stamped before/after photos sent to customers with the service email.

Inspections

Run inspection templates rated Satisfactory, Needs attention or Safety issue, with ready-made notes and time- and GPS-stamped photos. Share the result as a PDF or a web link.

Website Chat Widget

Embed an AI chat on your own website. It answers from the FAQ you write and never books or promises a time — a visitor who wants service becomes a lead.

Customer Email Broadcasts

Write one email — season opening, weather delay, holiday hours — and send it to the customers you choose by route day, technician, tag, location or pool type. Schedule it and see opens and clicks.

Business Tools

Inventory

Track stock with low-quantity alerts and per-pool consumption history.

Reports & Analytics

Quality scores, dosage costs, technician performance and business health — all exportable.

Permission Grid per Member

Tick exactly what each team member can View, Create, Edit, Delete, Send or Assign — customers, visits, schedule, quotes, inventory, reports and more. Prices and contact details can stay hidden.

Profitability & Route Fit

Estimated cost and profit per visit, route day, customer, pool and technician, plus recurring revenue. Route Fit suggests the best route and a price for a new lead. Analytics only — Clorly does not bill customers.

AI-Assisted Import

Bring your customer list from a CSV or Excel file, or a photo or PDF of a printed list. Clorly maps the columns, flags duplicates and shows a preview, and you can undo an import within 24 hours.

API Keys & Public API

Scoped, revocable API keys and a public REST API for customers, pools, visits, quotes and inspections. Growth plan and above.

Webhooks & API

Signed, real-time HTTP events for service.completed, quote.responded, inspection.completed and more. Growth plan and above.

Every feature is included on every plan — only API keys and webhooks start at Growth

Pool-specific AI

AI that understands pool chemistry — built in, not bolted on

Clorly's AI lives inside the daily service workflow. It reads your numbers, does the math, and drafts the words — your technician always confirms before anything is applied.

AI Chemical Advisor

AI analyzes readings and suggests exact dosing amounts. Save chemicals, avoid over-treatment.

Clorly AI Assistant

Ask about your own customers, routes, readings and stock. It answers from your data and proposes changes — you approve each one before anything changes.

AI Service Reports

Completed services auto-generate a 2-3 sentence professional summary for your customer email.

AI Weekly Recap

A weekly recap in your inbox: what went well, what slipped, and one improvement to try.

Predictive Maintenance

AI flags aging equipment, chemistry drift and anomalies before they become service calls.

Smart Alerts & Automations

Trigger → condition → action workflows that fire alerts, send emails and assign jobs automatically.

Clorly AI Pool Assistant on iPad
Clorly AI Pool Assistant on iPad
AI Pool Assistant — iPhone (optional) Framed iPhone PNG: short pool Q&A + quick-action chips.
Clorly AI Pool Assistant chat on iPhone
In the field

Built for the realities of pool service

Sparkling water is the result. Clorly runs everything that gets you there — from the first reading to the report that proves it.

Pool water chemistry being tested on site
Log readings on site
Clean residential backyard pool
Residential routes
Commercial resort swimming pool
Commercial & resort pools
How it works

How It Works

Get your pool service business running on Clorly in 3 simple steps

1

Add Your Pools & Customers

Import your customer list — even from a photo or PDF — or add customers by hand. Then set pool details, chemical targets and equipment.

2

Schedule & Dispatch

Create recurring service schedules and assign technicians to routes. Your team gets their jobs on the mobile app.

3

Track, Report & Grow

Monitor chemical readings, service history, and technician performance. Share professional reports with customers.

Frequently Asked Questions

Everything you need to know about Clorly

What is Clorly?

Clorly is a pool service management platform built for professional pool technicians and pool service businesses. It helps you schedule jobs, track chemical readings, manage your team, and share service reports with customers.

Is there a free plan?

Yes! Clorly's free plan lets you manage up to 15 pools with unlimited technicians. No credit card required to get started.

Do you charge per technician?

Never. All Clorly plans include unlimited technicians at no extra cost. You only pay based on the number of pools you manage.

Does Clorly have a mobile app?

Yes, Clorly has mobile apps for both iOS and Android. Technicians can view their routes, log chemical readings, take time- and GPS-stamped photos, and send service reports right from their phone — and the field day keeps working without signal.

How does the AI Chemical Advisor work?

After a technician logs chemical readings for a pool, Clorly's AI analyzes the values and recommends the exact dosing amounts needed to rebalance the water. It considers pool volume, current readings, and chemical targets. Always check a suggestion against the real result before you record it.

Can customers see their service history?

Yes. Customers get a private link to a portal — no account or password — with their pool's service history, readings, photos from each visit and upcoming visits. They can also send service requests with photos and message you; you reply from the app and the reply reaches them by email.

Does Clorly handle invoicing and payments?

Clorly is focused on pool service operations — scheduling, chemical tracking, team management, and AI-powered recommendations. For invoicing and payments, you can continue using the tool you already trust (QuickBooks, Wave, etc.). This keeps your billing flexible and your data where you want it.

Does Clorly work without internet?

The technician's field day does, in the iOS and Android apps: today's and tomorrow's route, customer and pool info, start and end day, status changes, readings, checklist, notes, parts, photos, issues and inspections all work without signal and sync automatically when you're back online (photos upload while the app is open). AI, voice and test-strip readings, maps and owner or office changes need a connection, and the web app is online-only.

Can customers sign quotes and agreements?

Yes. You send a quote or service agreement by email or link, and the customer reviews it and e-signs on their own device — no login needed. Clorly's apps show you what was signed; there is no signature step on the technician's phone.

Can I import my existing customers?

Yes. Upload a CSV or Excel file, or a photo or PDF of a printed list. Clorly's AI maps the columns, flags duplicates and shows a preview before anything is saved, and you can undo an import within 24 hours. Reading photos and PDFs needs a connection.

Ready to Grow Your Pool Business?

Join thousands of pool service professionals using Clorly. Start free, no credit card required.